Using Technology to Sell: Tactics to Ratchet Up Results by Jonathan London Martin Lucas

Using Technology to Sell: Tactics to Ratchet Up Results by Jonathan London Martin Lucas

Author:Jonathan London, Martin Lucas
Language: eng
Format: epub, pdf
Publisher: Apress®
Published: 2012-08-13T16:00:00+00:00


What Can I Use YouTube for?

Open your mind. Relax your senses. And forget any other jargon and sayings you can think of! A better question is: What can’t you do with video?

As a medium, it is just about getting comfortable with its use. We often think of video for business as being a highly produced graphical presentation. However, video can now be easily produced in any number of ways and quality is not paramount. Content is. For sales purposes, as ever, it is crucial that the content holds value. Here are some examples:

Vlogging—Video diary of the latest happenings and your thoughts on them. What to use: webcam, tablet, cell phone, video camera



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